Vindicated

The Cyprus Holiday Villa market is pretty saturated. A Callisti client had challenged us with the task of building up quality web traffic for a young website to attract a share of the Cyprus holiday online booking market.

The challenge involved using only "white hat SEO" techniques, no Google Adwords or sponsored links, and work within a tight budget on a "shot to nothing" basis. The work is now paying off :)

After investing time in reducing pagerank leakage, making more friendly URLs, optimising meta tags, sourcing website and blog links from external and relevant websites, utilising a rich Flickr photostream, and tweeting when appropriate, etc., the bookings are now starting to come.

A strange feeling of satisfaction results.

Holiday accommodation in Cyprus

Callisti is now working with The Villa Group alongside Goldminedesign to assist in SEO for one of the Cyprus villa booking websites.

Cyprus is a popular island resort in the Mediterranean for Western European and Russian holiday-makers so has a wide appeal. It is also a hotly contested online market for traffic and bookings so a multi-channel SEO strategy is the way forward.