Monday 23 March 2009

Holiday Cottages in Galloway

Another loverly self catering holiday cottage provider in Galloway joined the Callisti group recently and will enjoy a speedier and helpful website service that they weren't getting from their last provider.

The restored Victorian cottages on the Galloway estate feature enclosed gardens and stable courtyards. You can check availability online and use the booking enquiry system to contact the estate for a holiday in the South West of Scotland.

A domain transfer that could have taken minutes was stretched out over about 5 weeks as mysterious invoices suddenly appeared, confusing hosting charges were quoted, and a general poor response to support requests was noted. Not to worry - karma and all that...

Monday 16 March 2009

Organic Farm in the Scottish Borders

Current website development news:

Organic meat from Liddesdale Selection is a website outlining the farm produce and services of a farm in Newcastleton in the Scottish Borders.

The web design is being signed off and will be converted to xhtml and css compliant brochure website for the organic farm produce in the first instance.

We'll then monitor and move on to developing an ecommerce website as required with any SEO work ongoing.

Tuesday 10 March 2009

Garden Hammock

Callisti is working on the seasonal hammock project for a local Galloway company and embracing Actinic 9 as an ecommerce solution.

The website design is trying to capture a fresh outdoor feel which should be an improvement to the legacy look of the original website.

Interestingly, the search term 'hammocks' is very seasonal especially in the UK and we are now noticing the rising traffic to the website as the spring equinox approches. Some of the Adwords tools from PPCBully, keywordcountry and keywordspy.com show the value of a click for this keyword and also who the competitors are. Tough market!

As usual we will be applying Callisti SEO philosophy to the site so that the internal housekeeping assists in keeping CPC down and ROI up.

Hypnotherapy Treatment

Currently we're working on a personal consultation and training website that is based on hypnotherapy and the use of hypnosis techniques to deal with stress, helping to quit smoking and performance anxiety.

The back end has been developed to allow online course booking with secure payment and has a user area where registered users can log in to administrate.

There is an Callisti SEO friendly philosophy behind this so even the image names are aiming for search engine friendliness!

Managing conflict
is another course on offer which could be a growth industry in the current economic climate...

Wednesday 4 March 2009

Montenegro!

WTF!

Logging into google's webmaster tools now gives the option to set the geographical target, the preferred URL (www.domain.co.uk instead of domain.co.uk - this helps consolidate data gathered in analytics for landings the home page), Image search options (include your site images in google results), and crawl rate.

The geographical target can be selected providing you have a top level domain such as .com, .org, but not for "country specific" domains. Imagine where this could lead www.virtuo.me, the blossoming Edinburgh virtual office provider!

Wednesday 11 February 2009

Hammocks

What could be more idyllic than swinging idly in a hammock on a sunny afternoon?

It's a subjective thing, granted, but there is that image in the mind. Callisti is now working on a project for Handmade Hammocks, based near Kirkcudbright in Dumfries and Galloway, with SEO work and a complete redesign of their Actinic-based shop.

This will be ongoing work and we hope for a productive relationship with our new clients!

Thursday 5 February 2009

Italian Food

I remember an episode of Seinfeld (the calzone) where George starts bringing calzones to work much to the enjoyment of his boss. Mmm. Luckily for me I can phone Ivanos Italian Food and order up some calzone of my own.

The service is for an Italian take away and home delivery service which is currently very popular offline. The usual range of Italian food such as pizza, penne pasta, panini, as well as Ivano Specials are all worth trying over and over again.

The new website will be ... well you'll just have to wait and see.